Client : NÓS Architectes • Prével • Gestion Esplanade Cartier
Category : Visual Identity • Publishing • Signage and Wayfinding • Narrative Design
Year : 2019 - 2022
For the implementation of the large-scale Esplanade Cartier project, the architects and promoter involved local residents and organizations from the outset of the project, through a participatory process to define the programming of shared spaces.
Superwise designed the graphic identity for this process, using a flexible system that can be adapted to future processes that will be included in future implementations.
Visual aids for workshops, participant guides, report editing and other collateral were produced for the three collaborative brainstorming sessions.
Translated in a spatial manner, the visual identity has been deployed in the 'Maison de Projets' through the graphic wrapping of the façade, a way finding program and the layout of an interactive exhibition space.