Client : Cocooning Love
Category : Visual identity • Packaging • Website
Year : 2022
Natural cosmetics company Cocooning Love undergoes a makeover! For its new identity, packaging and media presence, Superwise infuses a breath of youthful freshness into the 6-year-old Montreal-based company.
In addition to the brand's signature symbols - the flower for naturalness and the heart for love - the packaging features a collection of over 60 products with an equally comprehensive multi-colored palette and meticulously arranged shades measured out with gentleness and care.Translated with DeepL.com (free version)
On the website and advertising visuals, the varied gradients ensure consistency with the range. The new colors rediscover the brand's much-loved fragrances, associated with Cocooning Love rituals.
