To promote its presence in the industrial design community and to reiterate its role as an educational leader in the industry, the Center for Expertise and Research in Industrial Design (INEDI) has decided to develop a series of concept events called "Le Monde INEDI". Superwise was put in charge of creating a distinctive graphic identity of this multi-platform entity.

To affirm a strong presence on the web, social media and in person events, the visual signature and its associated language rely on the versatile "E", already associated with the brand name and research axes, to unite and represent industrial design.